Social Media and Texas Parks and Wildlife
Monday, August 16th, 2010This is Passport to Texas
For the past year, Texas Parks and Wildlife has been reaching out to the public via social media. Social media allows people to connect with one another using Facebook, YouTube, Twitter, Blogs, and various apps.
Whitney Bishop is a Texas Parks and Wildlife video and web producer who helps oversee the agency’s social media efforts, and who spoke with me about the value of social media to the agency.
I think the value of social media is, it give s our agency a human face. We’re not just a big anonymous agency. We’re letting people know what we do, and we having conversations with people, interacting with them. So, it helps us talk to people out there, Texans, and people who are interested in the Texas outdoors.
Conversations are two-way. Have we learned anything from people?
Yeah, we have. I mean it’s really interesting. For example, awhile back we posted something about geocaching. And we got a lot of responses; some people weren’t so sure that geocaching was a good thing and could it be harmful to parks if people don’t do it correctly. So, we’ve learned from that we need to educate people on geocaching and how to do it right.
Are we doing that?
Yes, in fact, we are going to produce some how-to videos about how to Geocache to help people understand what geocaching is all about, and the correct way to do it, so you don’t damage the environment.
So be on the look out for those videos on YouTube. Also we encourage you to join or start a conversation with Parks and Wildlife on our Facebook fan page.
That’s our show… For Texas Parks and Wildlife…I’m Cecilia Nasti.
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