Biggest Change for TPW Magazine in 75 Years

The TPW Magazine App gives readers the monthly issues of the magazine and so much more.

The TPW Magazine App gives readers the monthly issues of the magazine and so much more.

This is Passport to Texas

Generations of Texans have enjoyed Texas Parks and Wildlife magazine. This year the publication observes its seventy-five year anniversary. I asked editor, Louie Bond, what she considers one of biggest changes to the magazine since the first issue debuted in 1942.

I’ve now been the editor for 10 years. In Parks and Wildlife terms, that’s short. But for me, it feels like a good, solid block of time. And I think definitely the biggest thing we’ve done—in the past decade—is the addition of the app.

It started out as just a page turner on our website—it seemed the easiest way to go from print to digital. But now, with the advent of so many technological changes, we can add so much more to the app than just a digital reading of the story. There’s more movement. There’s videos. There’s additional material that doesn’t fit into the print magazine. There will be whole slideshows of additional photos.

If there’s historical documents in the article, we can show those in more detail. And so, it opens a lot of new doors for storytelling for us. And a way to reach younger readers.

Download the app from the Texas Parks and Wildlife magazine website and enjoy the magazine of Texas in a new way.

For Texas Parks and Wildlife…I’m Cecilia Nasti.

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